ReadingGroupGuides.com Announces
Results of 2009 Book Club Survey
ReadingGroupGuides.com recently conducted a survey of book club members. More than 7,700 respondents completed the 62-question survey, weighing in on topics like where they get information, if they use online social and book networking websites, and whether their book-buying habits have changed in the last year.
You can see the results here.
Survey Highlights
- 83% of groups read both hardcovers and paperbacks, while 15% read only paperbacks.
- 65.6% are interested in having authors join their book club discussions.
- 72% would like a place online where they can find out what other groups are reading.
- The top book selection categories are bestsellers, general fiction, classics, award winners, historical fiction, mystery & thriller, biography, memoir, books into movies and Oprah selections.
- Leading sources for information about books are local newspapers, followed by The New York Times; the Oprah Winfrey Show ranked third, followed by morning talk shows and NPR.
- 71% rely on recommendations from friends as their primary source of information for selecting books.
- Nearly half of book clubs make reading selections annually, quarterly or every six months; of those groups most do their planning in January, followed by June and September.
- 54% are on Goodreads and 53% are on Facebook.